Boomers leaving the workforce, but not backing down as consumers

Posted On May 30, 2013

You have to appreciate the irony of a totally younger generation communication tool being used to explain an older generation.  Check out this info graphic/comic  that attempts to convince advertisers and businesses that their traditional target demographics are not aligned with the actual buying power in the country today. There are so many things I […]

Categories: Baby Boomers, Blog, Product Design

Despite warnings, many businesses still not ready for changing of the guard

Posted On May 28, 2013

Secession planning is an important part of any organization’s business strategy, and the onslaught of Baby Boomers entering retirement has been woven into news reports for several years now.  So why did a recent study by executive search firm Odgers Berndston find that nearly 60% of executives surveyed were unprepared for the change? Turns out […]

Categories: Baby Boomers, Generations, Succession Planning

The more things change…

Posted On May 23, 2013

In June 1997, TIME magazine ran a cover story about Generation X – “Great Expectations of So-Called Slackers” where they attempted to enlighten Boomers and Matures about the benefits of Xers in the workplace and the world in general.  The discussions that piece sparked with clients, colleagues and peers were the impetus for what is […]

Categories: Generations

Are cynical Xers wearing rose-colored glasses?

Posted On May 21, 2013

Just last week we were talking about how 50% of Gen Xers are confident in their retirement savings. Today, we’re hearing that the confidence may not match up with the bank accounts. The Associated Press reported on the findings of a recent Pew study of the retirement readiness of Boomers and Gen Xers.  While retirees […]

Categories: Financial Services, Generations, Recession Economy

Gen X’ers Finally Coming of Age?

Posted On May 16, 2013

It’s taken a good long while, but it seems Generation X is finally starting to settle down and act its age.  At least according to a new study conducted by the MetLife Mature Market Institute. The findings indicate that Gen Xers are now as “affluent, stable and responsibility-ridden as their parents were at the same […]

Categories: Workplace

Social Media, Etiquette, and Common Sense

Posted On May 14, 2013

When I was growing up a popular show on PBS had a song that teased “one of these things is not like the others, one of these things just isn’t the same.”  It’s becoming clear that etiquette, common sense and social media just do not belong in the same sentence and it is affecting the […]

Categories: Baby Boomers, Downloadable Media

The Natural Consequence of Natural Consequences

Posted On May 9, 2013

So here’s an interesting one – at least from my perspective as a parent and as a speaker on generational topics.  For 15 years I’ve been working with largely Boomer business leaders who are exasperated with the way younger generations behave in the business world.  Time and again, I’ve considered – and occasionally pondered aloud […]

Categories: Generations, Parenting, Workplace

Younger Generations Demand a New Experience at Events

Posted On May 7, 2013

While tradeshow and event managers pride themselves on creativity, the basic structure and components of special events have been somewhat tried and true.  A recent report by Amsterdam RAI demonstrates why savvy companies are smart to look at events and event marketing with a whole new light.  Changing demographics = changing demands, and the younger […]

Categories: Baby Boomers, Blog, Education

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