Your news source? Likely convenient, biased, and personality driven.

Posted On June 22, 2017

When’s the last time you read a newspaper? I don’t mean an internet news source, or even a website run by a newspaper. I’m talking about an actual ink-and-paper newspaper – one you can use to line your birdcage or wrap fish after you’re finished with it. If you can’t remember, you’re not alone. Aside […]

Categories: Generation Y / Millennials

iGen wants, more than anything, to be unique.

Posted On June 12, 2017

We’re all concerned about finding out what millennials want, and with good reason. They are the largest segment of the workforce and the largest segment of consumers. But it would also be wise to have an eye focused on what’s coming behind them. Some call them Generation Z, or iGen, while Skyler Huff of millennialmarketing.com […]

Categories: iGen

Faster Food? Medium-Fast Food? Or Plain Ole Fast Food?

Posted On June 8, 2017

In this week’s edition of “Pick Your Poll,” the show whose answers depend on who we ask, our topic is: Are millennials killing chain restaurants or flocking to them? Behind Door No. 1 we have Business Insider, who this month blamed slumping sales figures at chains such as Applebee’s, TGI Friday’s and Ruby Tuesday’s on […]

Categories: Generation Y / Millennials

Is it Stuff? Or Heirlooms? Not sure…

Posted On June 2, 2017

Gen-Xers and millennials have things easier than our Baby Boomer parents and grandparents in so many ways. We have grown up with technology and are comfortable with it. We’ve had advances in medicine that have made us healthier. We pay our bills online, buy our groceries with a piece of plastic and carry portable computers […]

Categories: Baby Boomers, Generations, Matures, Wealth

Contrary to Popular Myths, the Millennials Aren’t the Only Game in Town

Posted On May 30, 2017

You have, no doubt, been inundated by now with advice on how to market to millennials, and with good reason. They are not only the largest segment of the workforce, but also the largest segment of consumers. You know to keep your website up-to-date, with easy-to-use customer service tools and a format that translates across […]

Categories: Baby Boomers

Are Changing Ethics a Reflection of Life Stages? Let’s hope…

Posted On May 17, 2017

Has relativism taken over in the digital age? Are millennials more likely to believe the ends justify the means? Does the largest generation in today’s workplace believe that ethics are negotiable in business? The Wall Street Journal recently cited an EY survey that would seem to say so – or at least that it’s more […]

Categories: Baby Boomers, Generation Y / Millennials, Work, Workplace

Oversharing: You’ve probably done it, too. Everyone else has.

Posted On May 4, 2017

How many times, as we scroll through our social media pages, do we find ourselves shaking our heads and muttering: “TMI?” Embarrassing moments, catty observations and gossip, judgmental pet peeves, our romantic relationships and sex lives, what we ate for lunch – it seems that today, almost nothing is too risqué, too personal or too […]

Categories: Generations

Millennials in the Workplace

Posted On April 29, 2017

By Sarah Allen, Community Manager, NucleusLife By now it’s easy to tell that Millennials have entered today’s workforce with a very different set of values and desires than previous generations. Growing up in a constantly connected world has given them a different perspective on company loyalty, work-life balance, career trajectory, and coworkers. There are an […]

Categories: Generation Y / Millennials, Work, Workplace

Belichick Keeps Teaching Us How To Win

Posted On April 24, 2017

A couple months ago, I wrote in this space about New England Patriots coach Bill Belichick’s disdain for social media – “I’m not on SnapFace and all that,” he famously said last season – and the fact that most of us can’t afford to be so blasé about it. In a recent interview with CNBC, […]

Categories: Work, Workplace

Baseball slow motion woes: Millennials will have nothing of it

Posted On April 6, 2017

When the Chicago Cubs finally broke a 108-year championship drought and won the World Series last fall, cheers went up around the country from Cubs fans frustrated by decades of ineptitude. Many millennials, however, might not have noticed. Baseball is a Baby Boomer’s game. While revenue and attendance are reportedly holding steady, baseball’s fan base […]

Categories: Generation Y / Millennials

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