Jeff Brinson began selling books door to door for the Southwestern Company while he was a college student. It’s tough work, teaching him perseverance and how to overcome lots of rejection. He excelled at the work and today teaches sales managers and sales teams about the right frame of mind to tackle sales. His instruction on how to define your target market, how to mine your contacts for referrals, and finding good sales people is a breath of fresh air in an age old profession. His energy is contagious and it’s easy to see why he’s successful.