Millennials and “Hyperconnectivity”

Posted On March 6, 2012

The Millennials are the connected generation. Statistics show them to be early adopters and avid users and consumers of all kinds of communication technology including texting, social networking, email, blogging, smartphones, etc. Now, the Pew Center is asking how all of that “hyperconnectivity” will affect the generation’s personality. Pew surveyed…

Categories: Downloadable Media

Millennials and Conventions

Posted On August 2, 2012

Attracting Millennials to professional association membership, meetings, and conventions has been a challenge for trade groups of all types. Now, the Professional Convention Management Association has surveyed about 2000 Millennials to find out exactly what they’re looking for in a convention. The results mostly confirm the conventional wisdom about how…

Categories: Uncategorized

The Video Generation

Posted On August 29, 2011

Many in Generation X grew up in households with multiple TVs. They were the first generation to grow up with VCRs, DVDs, cable, and personal computers, as well. So it should come as no surprise that Gen Xers still lead the way when it comes to the consumption of video…

Categories: Downloadable Media

Facebook Gets Grayer

Posted On September 7, 2011

According to the Pew Center’s latest look at social media, Baby Boomers and Matures are now the demographics driving explosive growth in social networking, while Millennials’ use of such sites has flattened. While social networking sites are still enormously popular among Millennials – 83% use them – growth in their…

Categories: Baby Boomers, Generations, Matures

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